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Group Director Media Planning

Company: VirtualVocations
Location: Toms River
Posted on: November 12, 2024

Job Description:

A company is looking for a Group Director, Media Planning to provide media leadership and strategic direction for client accounts.



Key Responsibilities

Direct the development of media planning strategies that align with client marketing goals
Lead and mentor client teams to achieve media objectives and deliver high-quality results
Research and implement innovative techniques and technologies for traditional and digital media strategies


Required Qualifications

Minimum 12 years of media planning experience, including client management
At least 4 years of account leadership experience with a Retail-specific client
Bachelor's degree in marketing or a related field
Broad knowledge of Paid Search, Programmatic, Paid Social, and media technology solutions
Understanding of traditional media, including broadcast and OOH

Keywords: VirtualVocations, Cherry Hill , Group Director Media Planning, Advertising , Toms River, New Jersey

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